About Mend
Mend supports your journey inward through self care programs, the Mend app, multimedia content, and international retreats for breakups and beyond. We work with wellness, mindfulness, and mental health experts to develop all the training content you’ll find in our programs and within the app.
Meet the founder
Ellen Huerta is the Founder of Mend and Chair of the Board. She was the CEO from 2014 to 2022, launching Mend to over 3 million users in 210 countries and territories.
During this time she launched Mend for heartbreak and burnout and oversaw its expansion from a newsletter to the self care company it is today.
As Mend’s CEO, she raised financing from venture capital funds Mucker Capital, Arena Ventures, Lightspeed, and Revolution. She was also a contestant and winner on Apple’s TV show Planet of the Apps, where she landed Jessica Alba as a celebrity mentor and closed a round of funding with Lightspeed.
Elle has been practicing and training in mindfulness-based practices since completing her first 8-week MBSR (Mindfulness-Based Stress Reduction) class in 2011. She’s an MBSR teacher and is also a certified Qi Gong practice leader.
Prior to founding Mend, Elle worked at Google in San Francisco, Boston, and Tokyo. She graduated from Wellesley College, where she was cross-registered at MIT. She’s originally from Texas and now lives in Paris with her family. She is an investor and writer.
A message from the CEO
Congrats! The very fact that you’re here, reading this note, means you’ve begun doing the work to go within. We’re so honored to be part of your mending journey. It’s not something we take lightly.
Like you, I came to know Mend during a painful heartbreak back in 2018. The Mend app really supported me through that time, which is why I felt so privileged to join Mend as the Head of Content shortly after. I got to work alongside so many brilliant people who shared Mend's same mission.
That experience fueled the evolution of my own personal mission: to make the tools for self care more accessible. As the CEO at Mend, this remains my north star. My hope is that through our programs, app, blog, podcasts, and retreats you find what you need to support you as you mend.
This journey is yours, we’ll be here as a supportive guide when you need us.
With love,